Privacy Policy
Last Updated: June 1, 2026. Please read this Privacy Policy carefully to understand how we protect and process your data.
1. Introduction & Scope
Welcome to Dropstyl ("we," "our," "us"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, disclose, and safeguard your information when you visit and use our web platform, mobile applications, APIs, and associated shopping and community services (collectively, the "Platform").
By accessing or using the Platform, you agree to the collection and use of your information in accordance with this Privacy Policy. If you do not agree with any terms or practices detailed in this policy, please do not access or use the Platform.
2. Information We Collect
We collect several different types of information to provide a personalized, interactive social commerce experience:
- Personal Identifiers: Name, email address, physical billing and shipping addresses, phone numbers, self-selected usernames, and profile images.
- Social & Interactive Media: User-generated content such as posts, comments, likes, reposts, follow history, brand preferences, uploaded media files (images, videos, outfits), and metadata connected to social interactions.
- Transaction & Checkout Data: Details of transactions executed on our Platform, including cart contents, payment tokens (securely processed via our authorized partners, such as Flutterwave), and fulfillment/delivery logs.
- Device & Technical Usage: IP addresses, browser specifications, operating system details, device type identifiers, page visit history, search queries, and general interaction timelines.
3. How We Use Your Data
The information we collect is processed under various legal bases to ensure operational excellence:
- To maintain, host, secure, and deliver our social e-commerce services.
- To manage user accounts, verify seller status, and coordinate fulfillment details with shipping partners.
- To customize community feeds, recommend relevant apparel, and personalize virtual try-on models.
Machine Learning & AI Training
Detailed Notice on AI Processing: To provide top-tier product suggestions, search matching, and style predictions, we run machine learning models. By using the Platform, you acknowledge and agree that your data (including purchase histories, comments, reviews, text inputs, user-generated images, and style clicks) may be utilized to train, test, and improve our artificial intelligence, neural networks, and recommendation algorithms. Whenever feasible, data is aggregated or pseudonymized before training to keep your identity secure.
4. Sharing & Law Enforcement
We never sell your personal data to brokers or third-party marketers. We only share data with essential logistics providers (e.g., Shipbubble for shipping), payment gateways, and under strict legal demands:
Law Enforcement & Fraud Disclosure
Strict Cooperation Policy: To protect the safety, security, and integrity of Dropstyl, we reserve the right to share all relevant user information, transaction logs, communications, IP history, and profile records with law enforcement agencies, government regulators, and judicial authorities. This occurs in the event of suspected fraud, counterfeit listings, malicious activity, hacking, money laundering, coordinate manipulation, or explicit violations of our Terms & Conditions.
5. Security of Your Information
The protection of your personal information is our priority. We employ industry-standard administrative, physical, and technological security controls (such as database encryption, secure sockets layer technology, and firewall filters) to guard your data.
Please note, however, that no method of online transmission or storage is 100% secure. While we work diligently to prevent breaches, we cannot promise or guarantee absolute security.
7. Your Rights & Choices
Depending on your regional location (such as the EEA, UK, or California), you may possess specific statutory data protection rights:
- Access & Portability: The right to request copies of the personal data we hold.
- Rectification: The right to update or correct inaccurate data records.
- Erasure ("Right to be Forgotten"): The right to request the deletion of your account and personal history, subject to specific regulatory constraints (such as unresolved transactions or ongoing anti-fraud reviews).
- Restriction & Objection: The right to object to or limit certain categories of data processing.
8. Changes to This Privacy Policy
We may modify or update this Privacy Policy from time to time. When changes are made, we will notify you by revising the "Last Updated" date at the top of this page. We encourage you to review this page periodically to stay informed about how we are protecting your data.
9. Contact Us
If you have questions, comments, or wish to exercise your data rights, please contact our support team:
Email: privacy@dropstyl.com
Support: File a request via our interactive Help Center